Prague Consulting Project

This three-credit course provides an opportunity for business students to engage in a real-life consulting project for a client in the Czech Republic. Over spring break 2019, twenty-eight business students traveled to Prague to present their results of an in-depth marketing and financial analysis for an emerging sports energy drink company. In addition, the students participated in corporate visits to Coca-Coca HBC, Equa Bank, and Hamleys. 2019's project was supervised by Dr. Brian R. Kinard (Marketing), Dr. David Echevarria (Finance), and Mr. Bob Pious (Management).

Degree-seeking business students with an overall GPA of at least 3.0 and have successfully completed FIN 335 and MKT 340 are encouraged to apply.

Photo collage of Prague 2019 Trip

(Click on the image to enlarge)

Interested in the 2020 trip?

Please join us for a Prague Project information session to learn about the 2020 opportunity to complete a real-world consulting project, earn a 3-credit elective in FIN, ECN, MKT, INB, MLD, or EBD and spend spring break in historic Prague, Czech Republic.

View the official program page for details.