Prague Consulting Project

This three-credit course provides an opportunity for business students to engage in a real-life consulting project for a client in the Czech Republic. Over spring break 2019, twenty-eight business students traveled to Prague to present their results of an in-depth marketing and financial analysis for an emerging sports energy drink company. In addition, the students participated in corporate visits to Coca-Coca HBC, Equa Bank, and Hamleys. 2019's project was supervised by Dr. Brian R. Kinard (Marketing), Dr. David Echevarria (Finance), and Mr. Bob Pious (Management).

Degree-seeking business students with an overall GPA of at least 3.0 and have successfully completed FIN 335 and MKT 340 are encouraged to apply.

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