Prague Consulting Project

This three-credit course provides an opportunity for business students to engage in a real-life consulting project for a client in the Czech Republic. Over spring break 2019, twenty-eight business students traveled to Prague to present their results of an in-depth marketing and financial analysis for an emerging sports energy drink company. In addition, the students participated in corporate visits to Coca-Coca HBC, Equa Bank, and Hamleys. 2019's project was supervised by Dr. Brian R. Kinard (Marketing), Dr. David Echevarria (Finance), and Mr. Bob Pious (Management).

Degree-seeking business students with an overall GPA of at least 3.0 and have successfully completed FIN 335 and MKT 340 are encouraged to apply.

Photo collage of Prague 2019 Trip

(Click on the image to enlarge)